helping brands realize their full potential
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THOUGHT LEADERSHIP with category brand influencers
An Omni-Channel Seal Team that can adapt, pivot and scale based on your specific needs.
You are fighting for share of Heart, Mind & Wallet. Categories and industries will continue to blur and you are competing against multi-million dollar ad budgets across an ever changing fragmented media landscape. You can’t afford to work with a single service marketing team.
vast category experience from wine & spirits, Sports, entertainment, consumer packaged goods, automotive & technology.
VERSATILE. agile . scalable
Where performance marketing & Branded content meet
It’s not just what looks nice, but does it connect with communities across various modalities and meet your business goals? We know cultures and communities that can work with you to identify and develop the most impactful and efficient campaign and mix that ladder up to your specific strategic business metrics and goals.
We work to craft rich, sophisticated yet simple narratives that evoke emotion and action across every media type. We test across audience segmentation, creative versions, formats, messaging, and media channels to deliver actionable insights that help continually improve your brands performance.
Services:
Creative Direction, Visual & Audio Design
Video & Audio Production
Omni-Channel Media Strategy & Buying (Includes Programmatic Desktop, Mobile, In-app & Social).
SEO & SEM
Web design and development
Publicity and Influencer outreach
Data & Analytics
Branded Experiences & Event Production
Sponsorship development, licencing & strategic partnerships
We work with Brands, Publishers, Event & Media Companies to evaluate their media footprint and develop validated partnerships, licencing opportunities and media inventory and opportunities that can be monetized.
Sponsorship & Licencing are channels that should be considered as part of your media. These channels can augment your traditional campaigns and help break through the clutter, help differentiate your brand and generate tangible goals based value (i.e. Brand Awareness and New Ancillary Revenue) for each partner.
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A Few work samples
World of Dance
Brand, Licencing and Sponsorship development
Developed Brand ID and Go To Market STRATEGY for new fitness venture and business unit, World of Dance U-Jam.
Multi-Year, Global Merchandise Licensing deal and Strategic Partnership secured.
A few recent strategic partnership initiatives include:
NBA’s Dallas Mavericks - in-game experience and community events for over 30 home games for 2020 NBA Season.
Warner Brother Records: "Love Someone" by Lukas Graham from 'The Purple Album' Launch.
Discovery CUBE, CHILDREN’S Science MUSeum
brand development
Achieved 2x-7x ROAS and +100% of attendance goals on fully funded campaigns. This was achieved through upfront, multi-channel, multi-touch planning and implementation of digital remarketing and segmentation infrastructure.
Secured $1 Million in publicity and media coverage.
Negotiate and increased media value additional +50% through upfront planning.
Plan B Skateboard
Licencing | Multi-Year, Global Merchandise Licensing deal and Strategic Partnership secured.
california entertainment week’s Musexpo & worldwide radio summit
Brand and Sponsorship development
A&R Worldwide presents MUSEXPO's re-imagined adaptation and evolution to its annual global music, media and technology conference held annually in the media capital of the world, Burbank, California as part of a week-long series of events, including the Worldwide Radio Summit.